May 6, 2019 marked Science World's 30th anniversary at its iconic False Creek location.
The organization wanted to celebrate that milestone by recognizing the community that helped support it over those 30 years, in addition to building excitement following the launch of a new mission: "Through science and nature, we ignite wonder and empower dreams."
As the lead designer on this project, my role included designing the visual identity, delivering a variety of print and digital collateral, and providing art direction to key internal and external team members to ensure visual consistency across all deliverables, which included a social media campaign, #30yearsofwonder.
Stock illustrations were used to create an abstract representation of scientific celebration, and can be interpreted as neurones, fireworks, expansion, and wonder. Illustration credit: Neurones, by Colorpong.
Street banners, installed along Quebec Street.
Wind barrier graphics, designed to activate the space outside the entrance of TELUS World of Science.
Twitter header, viewed on mobile.
Instagram posts by ECHO Storytelling Agency featured the 30th anniversary keyart.
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Stock illustration credit: Neurones, by Colorpong
Instagram post credit: ECHO Storytelling Agency
Instagram post credit: ECHO Storytelling Agency